How To Raise Your Eyelash Extensions Price Without Losing Customers

A common question to any lash business is when should you increase eyelash prices? How to raise your lash extension prices without losing customers? In any changes, there will be pros and cons to this.

A touchy topic to discuss with clients is raising your price. It is a common problem among beauty professionals, especially lash artists. You don't want to scare your clients away, but at the same time, you need to make more money to cover the costs of supplies and rent.

Eyelash Extensions Price

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So how do you raise your eyelash extensions price without losing customers? There are things to consider when raising your prices. Remember that changes should be gradual.


If you're worried about losing clients when you raise your eyelash extensions price, here are some tips for avoiding a loss of customers:

1. Build loyalty. If your clients love coming to see you regularly, they will stay with you despite price increases. Build a relationship with them so that they feel like friends or family and want to come to see you every week or two weeks for lash fills or infills.

2. Be transparent about your pricing structure, significantly if it's changing. Let them know why there is a change and what they can do to keep costs down (e.g., more time between fills).

 

REASON FOR THE RAISE

If you're a lash artist, there's a good chance you've found yourself in this situation:

You've got your pricing down. You have a solid marketing strategy and a steady stream of clients flowing through the door.

But then something happens: You start to notice that your prices aren't covering the cost of supplies. Or maybe you're charging too little for what you're worth. Whatever the case may be, it's time to raise your prices.

But this is a scary thought for many lash artists. What if clients don't want to pay more? What if you lose clients over the price increase? And how do you even go about raising your prices anyway?

I'm here to tell you that increasing your eyelash extensions price is entirely possible.

Careful planning is a must when one considers raising your prices. Your reason may be the increase in the rental fees (if you're renting a salon area), lash products, cost of living, maybe improvements with your lash area, and all enhancement necessary.

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BE FIRM

Once you come up with the reason and the updated pricing, make sure to be firm with your decision. You don't need to explain the exact reason for this increase.

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YOU LOSE SOME; YOU WIN SOME

With the increase that you are planning, you will expect to lose customers, but then, you will surely win some that are really after your service than your pricing.

I always believe that the right customers will come regardless of how much you charge them.

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JUSTIFY THE PRICE INCREASE

Yes, you got the increase you wanted, but then, you have to make sure that the increase will be worth it. Maybe a better lash area and quality lash products will make the price change understandable.

How do lash techs make extra money

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QUALITY-SERVICE

Make sure to give your clients an above and beyond kind of service. The increase will be worth it for the customers when they realize that you provide them with a quality service that equals what they are paying for.

Eyelash Brushes

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MY SIDE

When starting my lash journey, I always consider so many things as when to increase my fees. I made sure that I improved my skills to be a better lash artist to my clients and give them a better service. The very reason why I came up with training is that I can also help other lash artists to improve themselves.

Lash Extensions Price

Straight Isolation TweezerPrecision Volume 90 Degree Tweezer, Hydro-gel Under Eye Patches, Ultra Crystal BondLashes, Lash Tile and Coloured Agate Stone used in this set. To shop, please click here.

 

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CONCLUSION

An eyelash extensions business is a constant balancing act. On one side, you have the overhead to maintain your business and an hourly rate that allows you to be paid fairly. On the other, you have customers who want to spend as little as possible on your services.

Your first instinct might be to lower your prices to attract new clients, but that's not a sustainable solution. It's much better to learn how to charge what you're worth and raise your prices without losing customers. You'll end up with a happier client base — and more money in your pocket.

 

 

One of my reason for a change with the fees is the improvement in my area. I also made sure that my lash area was comfortable enough for my clients to feel relaxed. I have used high-quality products for their lash extensions.

They are comfortable lying on my lash bed, covered by our own ThousandLashes' Lash Bed Cover, our ergonomic Lash Pillow, and Lash Blanket.

I am only using high-quality lashes, our ThousandLashes' excellent Clear Glue and Ultra Glue, and so many luxuries products yet affordable for all the purchased.

SERVE YOUR CUSTOMERS WELL, AND MONEY WILL COME!

 

 

Do you find this blog post helpful? Have you learned something? Leave a comment below and share your thoughts. Don’t forget to share this blog with your lash friend.

 

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